If all the water on earth represented 5 Litres - then fresh water would only represent 1 spoonful.
The mountains are the starting point of the earth’s water cycle.
Runoff water and snowmelt forms streams and rivers, which supply water all the way down the valleys to the ocean.
Polluting or wasting water in the mountains means jeopardizing the whole water life’s cycle.
In France only 50% of wastewater is purified
and this rate is even lower during the peak holiday season, when ski resorts are at their busiest.
Three quarters of marine pollution comes from mainland water.
In the mountains you’re at the start of the water cycle, surrounded by a fragile beautiful environment. Water is a precious resource, so let’s be responsible in our daily behaviour, by avoiding wasting and polluting our water sources.
Think globally, Act locally!